Corporate Video Production:
Powerful communication for your business
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Corporate Video: Your business's most powerful communication tool
Corporate Video gets your message to your audience, but beware, there are two ways to go with your corporate video.
The right way - produce a video that works for your customers and clients - let them see you're a good company to deal with, let your clients and staff do the talking.
The wrong way - produce a video that works for the CEO and management - make them feel good and gives them all a chance get in front of the camera to speak.
Make your Corporate Video a video that communicates
Let Paula tell you how powerful it was for her and Kenneth Green Associates - the UK company that handles most of the world's major perfume brands. Bulgari perfume selected them as world leaders in product training and distribution of a recent new product launch. KGA's chosen method of communication? An Alan Howarth Video Production. Listen to what she has to say about me and the way we worked together. Consider this: Is she going to risk the reputation of herself and Kenneth Green Associates unless she believes in my ability to deliver a high quality corporate video production for you? |
Corporate Video Testimonials
The testimonial is one of the most powerful promotional tools. You should be using it on your website and in your corporate video.
Let me capture your clients on video, saying great things about you and your business, let your prospective clients to see and hear what people say about you.
Corporate Video - Video Email
Video linked into an email, opened on the desktop of the targeted recipient - video email - the most targeted communication method available today
Corporate Video Production: What should it feel like?
If your corporate video looks like 'corporate video' you've wasted your money. Today's corporate video should feel like a broadcast documentary, it should be as engaging as good TV.
We've all had to sit through one of those high energy, whizzing graphics, high power corporates, (I confess, I made some myself, but 25 years ago) for the first 10 seconds you think WOW! by 25 seconds you're thinking OUCH! after 50 seconds it's like you've had your brain scrambled.
Corporate video will get your message across, but it should put it's arm on your audience's shoulder and lead them to the answer, you don't need to mug them in the street it like a thug.
Check out all of my corporate video production pages
Corporate Video Production - How do you use it?
Corporate Video can do so much, and it's endlessly re-usable.
Direct Mail DVD, DVD Brochures, DVD Business Cards, DVD Catalogues, Exhibition Giveaways, Magazine Inserts, Video Newsletters, Video Demonstrations, Website Presentaions, Sales Lead Generation and Follow Up, Testimonials, Viral Advertising.
Corporate Video sells.
Corporate Video informs.
Corporate Video is almost 'being there'.
Corporate Video is the best business communication apart from you.
But, when you walk out the door, your corporate video stays.
Corporate Video - Planning:
Production planning a corporate video is a 3 question business.
1.
What do want your corporate video to communicate?
2. How much is this communication worth to your business?
3. Can you achieve this communication within your business budget.
OK, there's a lot more to it than that, but those three questions are the important ones. You'll find some more corporate video planning ideas here. Talk to me the moment you think corporate video may be your chosen communication route.
Corporate Video - Documentary Style:
Rule 1 of corporare video - it will only work if it's watched.
The surest ways to judge a corporate video's effectiveness is how engaging it is to someone who isn't interested in you, your company or your product. If you can capture that audience you've won.
Razzle Dazzle runs out of steam after 30 seconds, that's why your video needs interesting content to keep your audience watching and absorbing you message - unless you can say everything you need to say in 30 seconds.
Corporate Video - We want one:
OK, you've thought it through, your corporate video, you want one. That's the easy part. There's a lot of decisions to make - perhaps the most important is who's going to produce it.
Look through my corporate video pages, it gives you an insight into what you can do with corporate video and I hope it will help you choose the right producer.
I work at my best - doing work I enjoy - in a style that I enjoy - if it's not the style for you, that's fine. I'm still here to help if you're not sure what sort of corporate video you want.
Corporate Video - We need one:
Of course you need a corporate video - everybody does.
Look through my corporate video pages and you'll realise that exactly what you need a corporate video for may not be the same idea that you started out with.
If you want some advice, ask, there's no commitment in a question.
Corporate Video Production it's more than just a company DVD:
Corporate Video will work for your business if you; keep it active, keep it interesting, keep it short, maintain reality, maintain integrity, engage your audience and - keep it within budget. My theory: If it looks like a corporate video promotion it wont communicate - if it looks like television it will.
If you want to get in touch, ask a few corporate video questions first, just drop me an email. Or, if you already have a corporate video and it's not working for you, tell me your problems, maybe I can help.
Your Corporate Video
- I'll make it problem free
CALL ME - NOW
07947 67 31 67
You'll always get 100% of my effort, passion and commitment
Just pick up your phone and call me now
07947 67 31 67
You'll find I'm a friendly guy and easy to work with
C'mon, call me
07947 67 31 67
OK then, Email Me!
or maybe you'd like to
Special Offer
My London Crash-Pad
means
No Overnight fees
London Zones 1 & 2
and still
No Travel Expenses
London Zones 1 & 2
Alan Howarth - happy producing corporate video for the Web & for the Real World
Alan Howarth: Corporate Video Producer based near Blackpool, Preston & Lancaster, Lancashire in the North West of the UK, I frequently work in Leeds, Manchester and Birmingham and I spend 50% of my time working in London. within the M25, I travel throughout the UK and often work in mainland Europe, with work published throughout the world. As a corporate photographer my portrait images will enhance your marketing and your business, my video production skills can enhance your video email marketing campaigns. Email me know. I'll go anywhere - except war zones.
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